From Cro-Magnon to AskOkey

The evolutionary hypothesis supposes that the descent of man was the result of random variations, beginning with microscopic bugs and progressing in no particular direction until we reached where we are. 

Apparently, it all started with one of these

And, along the way, managing one of these

That being the case, how we ended up with AskOkey after all these years could be attributed to pure accident. And the same view might apply to menswear – accidentally, styles change, materials are adopted, and we end up with what we have.

An alternative perspective suggests that man’s search and discoveries, such as like splitting the atom, or the race to the moon, brings results and advances what we can do. Just so, AskOkey represents a discovery of what is possible and, like most discoveries, is part rediscovery and part inspiration and innovation.

As AskOkey celebrates its fourth anniversary, we look forward to continuing the journey. Nothing is accidental; everything is done with a purpose.

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