When you wear your AskOkey MTM or bespoke suit, you know the difference. It hugs at the shoulders, moves with you and the collar sits close.
Geoff wearing an AskOkey suit
But does everyone else know the difference? People can tell immediately. If they are interested in clothing to any extent, they recognize that the fabric is equal or superior to the best that the industry has to offer, and they realize that the cut and silhouette are unique.
But ultimately, you enjoy feeling the difference yourself. It’s a personal thing.