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  • How does AskOkey work? Our Process

    Ordering tailored clothes online can be daunting. At AskOkey, we pride ourselves on making the online bespoke process as seamless and efficient as possible. With only a few simple steps on your end, we will create the most comfortable garments you’ve ever owned whilst looking like a king. Want a quick run-down on our process?

    By Tim Armarego - August 28, 2023

  • The Golden Age: Part I

    The AskOkey design team draws inspiration from historical sources – this is probably well known to our customers and community members; so what are these sources? The 1930s is commonly referred to as the golden age of menswear. Why? The answers vary depending on your views of design and your opinion of past eras, but

    By Hashim Riyan - May 11, 2025

  • What Exactly Did Cavemen Wear?

    In a recent podcast, Proff and Pete opened this topic. Proff’s suggestion was that cavemen wore hides (plain or fur on). Pete’s view was that they probably wove their clothes out of linen, leather being difficult to treat given the rather limited range of tools available. Let’s dig into this a bit more. Neolithic man

    By Hashim Riyan - April 27, 2025

  • Belts or Braces?

    When did men start wearing belts? And when did they stop wearing braces? It happened, but why and when? The answer is, they didn’t. Braces have gone in and out of fashion over the last 80 years but have always remained in the backdrop. The picture below, taken from an American 1940s catalogue, shows men

    By Hashim Riyan - March 23, 2025

How does AskOkey work? Our Process

Ordering tailored clothes online can be daunting. At AskOkey, we pride ourselves on making the online bespoke process as seamless and efficient as possible. With only a few simple steps on your end, we will create the most comfortable garments you’ve ever owned whilst looking like a king. Want a quick run-down on our process?

By Tim Armarego - August 28, 2023

How wide should your tie be?

What is the proper width for a tie? Probably not one of life’s crucial questions, but a couple of minutes on the subject will not count as a complete waste of time. Tie width is historically flexible: wide or narrow in the 1910s, Wider in the 1920st till the 1940s, narrow again in the 1950s

By Hashim Riyan - March 4, 2025

Hip to be Square

The pocket square is a handkerchief, usually made of silk or a silk blend and worn in the breast pocket of a jacket. Chosen in the right colour for your outfit, it can add dash of elegance to a jacket or suit. Our AskOkey purple-floral motif pocket square below pairs well with a navy or

By Hashim Riyan - February 16, 2025

Garment Internals: The lining

Not necessarily everyone’s first choice for bespoke clothing reading matter, and not usually top-of-mind, as they say, but a critical component of the whole.  Let’s start with linings. A jacket’s lining affects the structure and shape of the garment, and a well-made lining will make the jacket last longer and wear better. Linings are traditionally

By Hashim Riyan - February 10, 2025

A Biography on Braces

Braces Braces, known in America as “suspenders”, are one of the unsung heroes of menswear – always there in the background (traditionally, covered by the waistcoat), never mentioned, or at least not often discussed. And they have changed very little over the years. First noted in the 18th century, they were called “bretelles”, and have

By Hashim Riyan - January 30, 2025

Winter sweaters and the history of pullovers

As the weather starts to cool off, or, if you live north of the Mediterranean, your wardrobe gives up its pullovers, particularly on days off. And what do you find? Solids, possibly, a fair-isle pattern, sleeveless pullovers and big, hefty crew-necked items suitable for wearing on the deck of a yacht. All of them have

By Hashim Riyan - December 22, 2024

The Story Behind Color Genie

This past week, we released our very first app, Color Genie. With the support of our fans, it managed to become the #1 Lifestyle app in 78+ countries! For those out of the loop, Color Genie is a guide to mixing color combinations for classic dress. At this stage, we hope everyone’s had a chance

By Tim Armarego - December 5, 2024

The AskOkey Exclusive Cloth is Here!

Ordering your first bespoke suit is something to celebrate, but what about ordering your first cloth? A thrilling experience that brings a new definition to self-expression. Today, AskOkey has made this experience a living reality. At AskOkey we tend to favour radical steps, so we decided to leap headfirst and design our own custom cloth

By Hashim Riyan - August 23, 2024

As Summer Approaches

If you live fairly far north of the equator, you cannot help but notice that the days are longer and there is a bit more sun in the sky. If you live fairly far south of the equator you will need to wait another six months to see signs of an emerging summer, but what

By Hashim Riyan - June 5, 2024

How long should your jacket be?

Commenters on AskOkey’s social media posts have recently been questioning the length of AskOkey’s jackets: they are too long, many have argued. So just how long should a jacket be? First, the jacket is part of an ensemble. It is not a separate piece, worn in isolation. Thus, when discussing jacket length, we should be

By Hashim Riyan - April 29, 2024

The Colour of Confidence

Can you imagine life without colour? 1950s’ TV comes to mind, the monochrome movies, a sea of gray, white, and black. While funeral directors and goths can salivate over monochrome color combinations, a discerning number of us gentlemen like a little bit of colour in our wardrobes. But how can you use colour, or more

By Hashim Riyan - March 30, 2024

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